AEO
Most B2B founders who discover their business isn't showing up in ChatGPT assume it's a content problem. They think they need more blog posts, better copy, or a PR push. Sometimes that's true. But often, the issue is more basic: AI crawlers can'
B2B
Open ChatGPT right now and type: "What's the best [your type of business] in [your city]?" For most business owners, the result is the same: a confident, well-written answer that names competitors, cites sources, and makes recommendations — without mentioning you once. Not because you've
B2B
(And Why Most Are Invisible) Your next B2B customer is probably asking an AI right now which vendor to use. Not searching Google. Not scrolling LinkedIn. Asking ChatGPT, Perplexity, or Claude a question like: "What's the best CRM for a 50-person SaaS company?" or "Which
AEO
Search has always been about getting found. For decades, that meant ranking on Google, earning clicks, and driving traffic to your website. But that model is changing faster than most businesses realize, and the companies that adapt earliest will hold an outsized advantage over those that wait. The core shift: